What is the Clemson wordmark and tiger paw?
What is the Clemson wordmark and tiger paw?
The Clemson wordmark and Tiger Paw may be used noncommercially* by anyone at the University as long as used appropriately within the guidelines set forth in this manual. The primary wordmark is a stylized version of CLEMSON with the Tiger Paw in the “O” position.
What is the primary wordmark for Clemson?
The primary wordmark is a stylized version of CLEMSON with the Tiger Paw in the “O” position. Because of the increased brand equity of CLEMSON and the Tiger Paw, UNIVERSITY is not included in the primary version. There are times when UNIVERSITY is needed. The alternative versions of the wordmark are to be used in those cases.
What color is the paw on the Clemson football jersey?
UNIVERSITY should be reproduced in Regalia, Clemson Orange* or Goal Line White. Traditionally used exclusively for athletic uses, the Paw straddles academic and athletic usage. Tilt to one o’clock. Reproduce in either Goal Line White or Clemson Orange*.
What are the rules for the Clemson University logo?
The academic symbol must align with the top of the word “Clemson” and with the bottom rule. The rules and the word “University” must be the same color, either purple (Regalia) or white (Fort Hill). If printed in black and white, the logo may be printed solid black. The logo may be reproduced entirely in Clemson Orange.
Where do you put the wordmark on a Clemson logo?
The primary College/Division wordmark is a lockup of the Tiger Paw with the College/Division name. The Tiger Paw should tilt to one o’clock and be positioned to the left of the College/Division name. Reproduce in either Goal Line White or Clemson Orange*. The Registration ® mark must always be used.
What colour should the tiger paw be outlined?
If reproduced in black, the TIGER PAW should be outlined with a fine black line, providing the TIGER PAW with a white background. Any other variations must be approved in advance by University Relations and the Trademarks and Licensing Office.